Web Design & Development
Clients use websites to validate your services and poor design could be doing you a disservice.
A website brings in new clients when it is conceptualized,
written, designed and promoted as a marketing tool. The Allday
Consulting Group can help you develop a website and
online marketing strategy that actually reaches your desired
potential clients and encourages them to call or interact
further with your firm.
We have analyzed the internet’s most successful
websites and incorporated the best features into our services.
Our websites capitalize on proven results and relationship
Design is about the clear and concise communication of ideas.
Your image and your message to customers should be communicated
within seconds. Our clean and corporate design style is based on
proven marketing principles and smart business practices.
Professionals in many industries are coming to recognize that a
well constructed website is necessary in establishing one’s name,
reputation and services. Your website is more than a brochure or
ad. It can enhance your services, facilitate communication, and
strengthen relationships. Many businesses agree that pre-qualifying clients
and answering repetitive questions through their website saves
them time and money.
The Allday Consulting Group provides high-quality, industry-standard programming
services for languages used in the development of websites —
from database integration and dynamic pages created on-the-fly to simple
forms that gather and email information.
Our programming is consistent, scalable, reliable, and fast.
Dynamic database driven websites are now feasible for every attorney.
Your programming needs are in good hands with our skilled staff.
A website has many components and features that serve
different purposes. This section will outline the basic components
of a website and explain the role they could
play in your website.
The home page is the launching pad for the entire website.
A successful home page highlights the important features and
clearly communicates the firms' competitive advantage and
mission statement. Our designers collaboratively work out an
ideal design that incorporates your pre-existing marketing
materials to create a cohesive image for your firm.
Firm overview allows clients to better
understand and relate to your firm by providing a sense of
corporate identity. It also helps to put a human face to the organization.
Graduates look to your website to identify and match firms for
their career. Give them a good reason to call!
Your profile is your chance to express your companies'
advantages and corporate culture. A clear and concise
message is necessary here.
Clients & Testimonials
Potential clients can relate to testimonials because it
gives them an idea of what to expect from your firm.
Your past clients are your references and help to build
trust in your services. A client list can be impressive,
but not necessary.
Directions and contact information for your office locations
is critical. Links to your various offices are always accessible
to make it simple and easy for them to contact you. A map
to your firm’s locations can also be implemented here.
A directory of the people in your organization is useful for
clients and staff. It will contain basic contact information for
everyone and can be made so that each person can update
their own information. This will enable each person to contribute
to the success of the site.
Recruiting & Jobs
Human resources information and job postings are available for
the best and brightest. Staff can update and post listings
themselves with a simple login and password.
A simple layout that quickly presents your staff is
crucial — staff members should be listed by practice, location
and search results. The biography page should give the
potential client a sense of who they are and their abilities.
The more biographical information you provide, the more
comfortable your prospective clients feel about you. When
prospects know what you look like, they feel more at ease.
Not that it matters what you look like, because it doesn't.
Prospects just feel more comfortable when they know.
This section will have a collection of tools to improve
the site’s general usefulness. Articles and newsletters can
be invaluable in communicating ideas and educating
clients. They spell out important 'need-to-know'
information, drive website traffic, and highlight your
expertise throughout the website. Frequently asked
questions (FAQ) will cover your client’s basic, repetitive
questions and save you time and money. A links section
will help increase traffic through exchanges while offering
handy resources to existing visitors.
Frequently Asked Questions
Basic, repetitive questions need to be answered on a
routine basis and a simple application can help staff
add new questions and answers as needed. Clients can
refer to the FAQ’s at any time, day or night, and find
the answers to their basic questions. FAQ’s can be
linked to department pages providing
timely and quick answers to important questions:
Seminars & Events Calendar
This section will chronologically outline events of
interest to the firms and visitors. These events could
include seminars, annual general meetings, deadlines etc.
It is recommended as a familiar and intuitive means for
sharing dates with visitors.
Clients are looking for a sense of what your firm is about
so it is important to express this throughout all your
marketing materials. A links page can list websites that are of importance to either
the company or the client. It is a useful way to share ideas, and suggest
other resources to help a client. Having a high link popularity on your website
can also be an advantage. Search engines usually rank a website with higher
points when it contains heavy link popularity.
If you are a business looking for a new web site or redesign of an existing web site, contact the Allday Consulting Group’s Internet Business
Development Department for a free website consultation.
The Allday Consulting Group, LLC |
2901 N. Causeway Blvd. Ste. 301 |
Metairie, LA 70002
Phone: 504-835-4213 | Fax: 504 834-8218 |
Toll Free Phone: 1-800-259-4213
Serving New Orleans, Metairie, Baton Rouge, Covington, Slidell, Mandeville and Lafayette, Louisiana
Copyright(c)2005-2009 The Allday Consulting Group, LLC, All Rights Reserved
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